Showing posts with label Loquita. Show all posts
Showing posts with label Loquita. Show all posts

Saturday, November 13, 2010

Bananas for Loquita


We wrote about Loquita’s silken scarves this summer, which have since wafted off the shelves and onto the shoulders of many. Mesh-like, yet substantial…cool-handed, but with texture, the prints range from classic chain link to just south of twisted (pink and red guns, vintage axes interspersed with Swallows). Why, you might ask? Why not – the scarves are, in a word, perfect.

Everyone will wear these, whether self-bought or received tumbling from a neat white gift box in the weeks to come. Now Loquita has taken us again, not with a print, but with a new take on the scarf: soft, deeply-hued fox furs backed in silk twill prints. The pieces are meant to be add-ons for fall and winter, worn beneath the lapels of an overcoat or tuxedo blazer for added warmth, or looped over a slim sweater.

In two variations: a simple circle, a bit like a snood (that will also lie flat, as a shawl), or a cravat-like version, clasping just below the collar bone – the finishing element to all we’ll wear these coming days. While today is rather warm for mid-November, we feel like peacocks as we write and wear our new Loquita – something of the decadence of the 20s, when women wore mink and had dresses for different times of day, feels present when cozying up to silk and fox. 




Sunday, January 31, 2010

If a girl looks swell when she meets you, who gives a damn if she's late? Nobody.


In these fast times when everything’s been done and redone, it’s an odd thing to look at a simple – yet beautifully made – piece of silk and think: “my, they’ve really cornered the market on scarves.” And still, with Loquita’s designs this is the case.

Founder Sara Rotman collected a lifetime of experiences and passion to form her debut range: Polo, a sport she learned from Argentine friends growing up; the thrill of the outdoor elements, and the spirited whimsy she was inherently drawn to in fashion. These are not altogether “basic” founding principles, and we imagine this is what makes Loquita special, and a true contribution.

The core designs include an oversized, loosely woven fine silk mesh scarf, its materialization cozy and lavish. These are punched up a bit with the distinctive prints: a circle of guns in graphic black and white or iconoclastic turquoise and raspberry. A take on the horse-bit theme is rendered as a heavy chain link and shackle. Also included are silk cravats, free of pretension and in reference to a modern dandy, the aesthetic of the most confident of sartorialists.

Of course there are classic silk pocket squares and traditional silk scarves that can be tied neatly around a ponytail, or cheekily around a wrist or the neck. The designs are pre-destined classics, and we are confident that her collection will become a designation of individuality and status in the hushed inner circles of style arbiters everywhere.